- to know the approaches to formation and evaluation potential the enterprise to ensure its successful development by changes and increasing potential,
- to know the methods of strengthening competitive position as a result of the use the innovative management decisions, cooperation with partners, taking into account the customer requirements and market conditions;
- be able to assess the potential of the company and its individual components, build potential, that is capable to ensure its successful and sustainable development;
- understanding the opportunities and main areas of forming potential of the enterprise for its development in accordance with the mission and goals of its activity.

Microeconomics,
Business Economics,
Labor Economics,
Planning and control of the enterprise.

Characteristics of the potential of the enterprise. Building of potential of the enterprise. Evaluation of competitive capacity of enterprises. Management system and solution evaluation and potential development of the enterprise.. Assessment of intellectual capacity and expectancy components of the enterprise. Evaluation of potential intangible assets. Evaluation of potential labor and current assets. Evaluation of business value. Measuring performance of potential interaction of enterprise. Estimating an efficiency for interaction of components the potential of the enterprise. Comprehensive assessment of potential of the enterprise and its use.

1. Dovbenko V.I. Potential and development of enterprise: Teach. manual. /V.I.Dovbenko, V.M.Melnyk. - 2nd ed., straighten. and add. - Lviv, Lviv Polytechnic National University Publishing House, 2011. - 232 p.
2. Krasnokutska N.S. Potential of enterprise: development and evaluation. Teach. manual. – Kyiv, Center of educational literature, 2005. - 316 p.
3. Fedonin O.S., Repina I.M., Oleksjuk A.I. Potential of enterprise: development and evaluation. Teach. manual. 2nd ed. revised and add. - Kyiv: Kyiv National Economic University, 2007. - 316 p.

• Writing reports of practical works, oral examination, individual independent work (30%)
• final control (control measure: exam), written-oral form (70%)