to know the modern approaches to management of processes of formation and use of potential of the enterprise;
- be able to analyze and plan changes of potential of the enterprise considering future needs of the market to ensure its development;
- be able to form the tasks of management of potential the enterprise, depending on the competitive positions of the enterprise and future needs of the consumer;
- be able to identify the reserves of potential of the enterprise;
- to navigate in choosing the directions of development the enterprise and achieve its goals as a result of the selection and implementation of innovative investment projects.

Economical management of enterprise,
Competitiveness of enterprise,
Economic tools of project management and business development programs.

The main objectives of management of potential the enterprise in today's economy. Management of market potential the enterprise. Management of strategic potential. Management of labor potential of enterprise. Management of potential of intellectual property. Planning processes of development of enterprise. Management of information support of enterprise development. Management of innovation and investment development of enterprise Management of innovation and investment development of enterprise. Management of industrial and economic potential of the enterprise. Management of processes of formation and use potential of the enterprise. Management of the process of forming the enterprise value.

1. Довбенко В.І. Управління потенціалом підприємства: навч. посібник. – 2-е вид., випр. і доп. – Львів: Видавництво ТзОВ ВТС, 2013. – 176 с.
2. Управління потенціалом підприємства. Навч. посібн. – К.: Центр навчальної літератури, 2006. - 362 с.
3. Хомяков В.І. Управління потенціалом підприємства. Навч. посібник. – 2-е вид. /В.І.Хомяков, І.В.Бакум. – К.: Центр навчальної літератури, 2009. - 400 с.

The methods and criteria of assessment:
• Writing reports of practical works, oral examination, individual independent work (30%)
• final control (control measure: exam), written-oral form (70%)

- to know modern approaches to managing enterprise development processes;
- be able to analyze and plan the development of the company taking into account the perspective needs of the market in order to ensure its development;
- to be guided in the choice of directions of development of the enterprise and achievement of the set goals as a result of selection and realization of investment projects of innovative direction.

Economical management of enterprise,
Competitiveness of enterprise,
Economic tools of project management and business development programs.

Determination of market opportunities of the enterprise taking into account perspective tendencies of development of the corresponding segment of the market. Analysis of the financial and economic condition of the enterprise on the basis of the balance sheet data, the statement of financial results, the statement of movement of fixed assets and other forms of annual reporting of the enterprise. Carrying out a comparative analysis of the activity of an enterprise with another enterprise in the industry. Formation of enterprise development strategy, including construction of goals matrix and matrix of marketing potential of the enterprise. Selection of investment projects of enterprise development Calculation of perspective indicators of activity of the enterprise taking into account results of realization of investment projects.

1. Довбенко В.І. Управління потенціалом підприємства: навч. посібник. – 2-е вид., випр. і доп. – Львів: Видавництво ТзОВ ВТС, 2013. – 176 с.
2. Управління потенціалом підприємства. Навч. посібн. – К.: Центр навчальної літератури, 2006. - 362 с.
3. Хомяков В.І. Управління потенціалом підприємства. Навч. посібник. – 2-е вид. /В.І.Хомяков, І.В.Бакум. – К.: Центр навчальної літератури, 2009. - 400 с.

• project preparation (40%)
• project protection (60%)